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Communicate WellProfessional Web Solutions provides a range of web design services to West Australian Business owners. We focus on effectively communicating your business message in a website which is effective, fast and secure. When we are designing your website, there are 8 things we take into careful consideration:
8 Components of Our Website Designs
1. PurposeIt is to the needs of the user that good web design always caters to. Are visitors to your website seeking entertainment, information, to interact in some fashion, or to have a transaction with your business. A clear purpose is needed for each page of your website, and it must also fulfill your website users specific needs in the most effective way that it can.
2. CommunicationIt is so important to communicate clearly and make the information you furnish easily digestible and readable, because people on the web often want that information very quickly. This makes it so important that your web design includes effective tactics such as: using bullet points in place of long, windy sentences, organizing information using sub headlines and headlines, and cutting the waffle.
3. TypefacesSans Serif fonts such as Verdana and Arial are, in general, much simpler to read online. These fonts are contemporary looking ones with no decorative finishes. For reading easily online, 16px is the ideal font size. And to keep your design streamlined, you will want to stick to no more than 3 typefaces in a maximum of 3 point sizes.
4. ColoursYou can enhance the user experience greatly, with a well thought out colour palette. Balance and harmony are created by complementary colours. You can make it easier for the eye to read by using contrasting colours for the text. Emotion is created by vibrant colours and these should be sparingly used(e.g. for call to actions and buttons). Last but certainly not least, very effective at giving your website an uncluttered and modern look is white space/ negative space.
5. ImagesSelecting the right images for your website will greatly help with connecting with your target audience and brand positioning. If high quality professional photos are something that you do not have on hand, to lift the look of your website, you should consider purchasing stock photos. You may also want to think about using graphics, videos and infographics as these are very often much more effective at reaching the visitor to the website than even the best written piece of text being offered.
Dave and his team were able to take technology to new limits. His services have allowed us to move well into the 21st century.
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